Driving qualified leads to your website or storefront with effective marketing services is what I am all about. I get 
people talking on all the channels—online, mobile, direct mail—about what you offer better than your competition. Start minimally with the content of your site, or initiate a comprehensive strategy, broadcasting your presence across the principle search engines (Google, Bing, Yahoo), media networks (YouTube, Flickr, iTunes), social networks (Twitter, Facebook, LinkedIn, MySpace), social bookmarking (Digg, Delicious, StumbleUpon), direct mail, email marketing, and branded merchandise (business cards, t-shirts, caps, more). Let’s talk!
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About Me. I am first a writer and then wearer of other hats out of necessity. XHTML, CSS, Photoshop, graphics, and Flash are my secondary strengths. I did the code necessary to customize the template of this site and the Flash of my gallery carousel. Whenever practical to do so, I follow the example of Timothy Ferris, author of “The 4-Hour Workweek,” by outsourcing technical issues. Writing and related disciplines of editing, researching, and customer relations are my core competencies. Spanish, Portuguese, little French, and a little Creole are my passions.
Online Samples. The HVAC entrepreneur and perhaps painter will speak as passionately about what they do as a tortured poet might, given the opportunity. Glamorous, mundane, or in-between, businesses remain in business for many reasons, not the least of which is staying true to and leveraging the uniqueness that sets them apart from their competitors.
The following lists sites whose content I authored either as a contributor or overall author (clarifying notes provided):- Bari Furniture: Ghost-authored customer reviews for high-end furniture retailer based in Florida.
- DeCode Car Hire: Researched and authored synopses of destination cities for automobile rental agency based in Latvia (Europe).
- TalentNation.net: Design of my old site (now offline). My own CSS/XHTML design, graphics, and content.
- Grace and Mercy Ministries: Customized Flash header, menu, and template for Dallas-based not-for-profit organization.
Proprietary Content. Nondisclosure agreements prevent me from openly showcasing much of my work. My portfolio includes authoring of intellectual property for the following:
- Complete Production Services: Created library of quick refer- ences for safety department. Interviewed Subject Matter Experts (SMEs), created original line drawings from photographs, and designed half-page layout.
- Exxon/Mobil: Worked closely with engineers to assist in organizing knowledge base of Liquified Natural Gas (LNG) QFlex and QMax supertanker insulation project.
- Valero: Assisted in compliance of Valero pipeline integrity management aerial patrol documentation.
- Garden of Life: Technical copy and originated marketing con- tent for national nutritional supplements manufacturer.
- AES Corporation: Integrated about 60 separate documents into one document of about 600 pages. Made divergent styles and layouts consistent. Cre- ated auto-updating cross references, figure and table captions, and front matter.
- Textron Corporation: Mission-critical technical support to management as well as shop floor level callers of worlwide subsidiaries based in the USA, Mexico, Brazil, and the Mid East, whose spoken languages were English, Spanish, or Portuguese (outsourced to CSC/Volt).
- IBM: Information developer (help author) for ViaVoice product line.
- Feenix Publishing: Researched and created text and graphics content for educational reference poster .
- Stork: Developed combination rapid-retrieval/document template system with MS Word, Access, and VBA, decreasing processing time and errors in report processing more than 100%, and standardizing layout and overall presentation professionalism for industrial test laboratory. Notable clients included Lockheed Martin, GE Aircraft Engines, Bell Helicopter, Hamilton Sundstrand, Boeing, Honeywell, Raytheon, Rolls Royce, Pratt & Whitney, more.